Natural Balance Pet Foods
ADVERTISING / MARKETING CAMPAIGN
Premium By Nature
Founded by Dick Van Patten in 1989, Natural Balance® makes pet products to meet high nutritional, taste, and safety criteria. Today, they offer a wide range of expertly crafted and extensively tested formulas, including our L.I.D. Limited Ingredient Diets®—one of the first of their kind on the market.
During my employment at Natural Balance Pet Foods, I designed in-store promotions and coupons that increased foot traffic and sale in PETCO. Designed pet food packaging, marketing materials, contest campaigns, trade show materials, advertisements, updated website images.